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Digital Marketing Training Institute in Greater Noida

Best Digital Marketing Training Institute in Greater Noida

Rating on Best Digital Marketing Training Institute in Greater Noida 4.9 out of 5 based on 4132 Students ratings.
Course Summary

During your Digital Marketing Training in Greater Noida, you will learn about the difference between traditional marketing and digital marketing, about the working of search engine works, social media campaigns and much more. If compared the module of GICSEH with other institutes, you will come to know that GICSEH has much more detailed information of digital marketing in its course structure. This is the reason that GICSEH is considered to be Best from the Rest.

Modules covered in our especially designed course structure are:
• Website Creation
• Search Engine Optimization
• Search Engine Marketing
• Social Media Optimization
• Social Media Marketing
• Email Marketing
• Content Marketing
• Domain Marketing
• Mobile Marketing
• Ecommerce Marketing
• Video Optimization
• Video Marketing
• Lead Generation for Business
• Google Webmaster tool
• Google Analytics
• Affiliate Marketing
• Google AdSense And much more!!

Eligibility Criteria for Digital Marketing course In Greater Noida
There are no such eligibility criteria to learn Digital Marketing. Doesn’t matter what your age is, what your profession is, what is your education background, you can learn digital marketing and can open new options in your life at any time.


Benefits of Digital Marketing Course in Greater Noida


• Training from Industry Experts
• Promote Your brand online
• Depth Practical Training
• Get ready for Job
• Think Big & earn Big
• Reduce cost for branding
• Build your own Website & earn Money form Blogging

Why to choose GICSEH for Digital Marketing Training in Greater Noida?
GICSEH offers an advanced training structure for new comers to learn Digital Marketing in Greater Noida. We have designed a customized course structure as per the requirement of the students just to make sure that our students can understand all concepts very clearly and practically. We always keep our students as our priority and thus focus on their learning part rather than just the teaching part. We never try to just cover the syllabus, we always prefer to make our students understand the concepts, even if it delays the course a little bit.

We also provide one-o-one doubt sessions for the better understanding and backup classes so that our students never miss any part of their training.

Why to make a carrier in the field of Digital Marketing?
The earning options of a Digital Marketer is limitless. It completely depends upon the understanding and execution of the knowledge and skills one has. At GICSEH, we assure that you will be completely prepared in all the modules of Digital Marketing. We give more preference to practical training of Digital Marketing Training in Greater Noida, so that our students can use this knowledge into industry or in their business to grab more opportunities. Visit GICSEH to check why we are the Best Digital Marketing Institute in Greater Noida.

After the completion of your course, you can make your career as a:
• SEO Executive
• SMO Executive
• PPC Executive
• PPC Manager
• Internet Marketing Executive
• Internet Marketing Manager
• Social Analyst
• SEO Analyst
• Online Marketing trainer
• SEO trainer

If you are looking to make a bright carrier in the Digital Marketing Profile then you can go along with your decision to choose Digital Marketing as a career option, without any second thought. Join the Digital Marketing training in Greater Noida and we assure you a bright future!!


Course Outline

MODULE1 - WEBSITE CREATION
Day1 - Understanding about Internet , websites , domain , web server , web hosting etc.
Day2 - Planning of a website
Day3 - HTML Basic
Day4 - About CMS and creating website in
Day5 - Wordpress

MODULE2 - SEARCH ENGINE OPTIMIZATION
Day6 - What is SEO?
Day7 - What are search engines and their functions ?
Day8 - Understanding traffic , keywords etc.

MODULE3 - ONPAGE OPTIMIZATION
Day9 - What is onpage SEO?
Day10 - Keyword Research With Google Keyword Planner
Day11 - Domain Selection & URL Structuring
Day12 - Head Section Optimization
Day13 - Meta Tag Optimization
Day14 - Redirection Tags
Day15 - SEO Friendly Content Writing
Day16 - Heading Optimization
Day17 - Keyword Density, Spamming Stuffing
Day18 - LSI (Latent Semantic Indexing)
Day19 - Image Optimization
Day20 - Video Marketing
Day21 - Robots File Creation
Day22 - Sitemap Creation & Submission (html and xml)
Day23 - Website Tracking Tools (Google Analytics, Google Webmaster Tools)

MODULE4 - OFF PAGE OPTIMIZATION
Day24 - What is Off page SEO?
Day24 - Why Off page is Important
Day25 - What are Backlinks?
Day26 - Backlinks Creation Methods
Day27 - Difference Between Do Follow and No Follow Backlinks
Day28 - What is Google Page Rank
Day29 - How to Increase Google Page Rank
Day30 - Web Directory Submissions
Day31 - Social Bookmarking
Day32 - Article Writing & Submission
Day33 - Press Release Writing & Submission
Day34 - Comment Blogging
Day35 - Classifieds Posting
Day36 - Forum Posting
Day37 - Link Exchange (One way, two way and three way)
Day38 - Search Engine Submissions
Day39 - RSS Feeds

MODULE5 - PPC ADVERTISING (GOOGLE ADWORDS)
Day40 - Understanding in organic search results
Day41 - Introduction to Google adwords & PPC advertising
Day42 - Overview of Microsoft Adcenter (Bing & Yahoo)
Day43 - Setting up Google adwords account
Day44 - Understanding adwords account structure
Day45 - Campaigns, Adgroups, Ads, Keywords, etc.
Day46 - Types of Advertising campaigns-Search, Display, Video
Day47 - Difference between search & display campaign
Day48 - How does adwords rank ads
Day49 - Understanding adwords algorithm (adrank) in detail with examples
Day50 - What is quality score
Day51 - Why quality score is important What is CTR?
Day52 - Why CTR is important Understanding bids
Day53 - Advanced level bid strategies
Day54 - Enhanced CPC
Day55 - What are flexible bidding strategies
Day56 - Understanding ad-extensions
Day57 - Types of ad-extensions
Day58 - Adding ad-extensions in our Campaign
Day59 - Creating adgroups
Day60 - Finding relevant adgroups options using tool
Day61 - Creating adgroups using tool
Day62 - Understanding keywords
Day63 - Finding relevant keywords
Day64 - Adding keywords in ad-group using keyword planner tool
Day65 - Understanding types of keywords Board, Phrase, Exact, Synonym & Negative
Day66 - Examples of types of keywords
Day67 - Creating ads
Day68 - Understanding ad metrics Display & destination URL
Day69 - How to write a compelling ad copy
Day70 - Best & worst examples of ads Creating ads
Day71 - Tracking Performance/Conversion
Day72 - What is conversion tracking Why is it important
Day73 - How to set up conversion tracking
Day74 - Adding tracking code in your website
Day75 - Checking conversion stats
Day76 - Optimizing Search Campaigns

MODULE6 - SOCIAL MEDIA MARKETING
Day77 - What is social media
Day78 - Understanding the existing social media paradigms & psychology
Day79 - How social media marketing is different than others

MODULE7 - FACEBOOK MARKETING
Day80 - Understanding Facebook marketing practical session
Day81 - Creating Facebook Page
Day82 - Increasing fans on fan page
Day83 - How to do marketing on fan page (with examples)
Day84 - Fan engagement
Day85 - Important apps to do fan page merketing
Day86 - Facebook Advertising
Day87 - Types of Facebook advertising
Day88 - Best practices for Facebook advertising
Day89 - Creating Facebook advertising campaign
Day90 - Targeting in ad campaign
Day91 - Payment module-CPC vs CPM-CPA
Day92 - Setting up conversion tracking
Day93 - Using power editor tool for adv.

MODULE8 - LINKEDIN MARKETING

MODULE9 - TWITTER ADVERTISING

MODULE10 - VIDEO MARKETING

MODULE11 - GOOGLE ANALYTICS
Day94 - Introduction to Google analytics
Day95 - How Google analytics works
Day96 - Understanding Google analytics account structure
Day97 - Understanding Gooogle analytics insights
Day98 - Understanding cookie tracking
Day99 - Types of cookie tracking used by Google analytics
Day100 - How to set up analytics account
Day101 - Hot to add analytics code in website
Day102 - Understanding goals and conversion how to setup goals?
Day103 - Understanding different types of goals
Day104 - Understanding bounce & bounce rate
Day105 - Difference between exit rate & bounce rate how to reduce bounce rate
Day106 - How to setup goals
Day107 - Importance of funnels
Day108 - How to integrate adwords and analytics account
Day109 - Benefits of integrating adwords & analytics
Day110 - Measuring performance of marketing campaigns via Google analytics
Day11 - Understanding filters & segments
Day12 - How to set up filters & segments
Day13 - How to view customized reports
Day14 - Monitoring traffic sources
Day15 - Monitoring traffic behavior
Day16 - Taking corrective actions if required

MODULE12 - MOBILE WEB MARKETING
Day17 - Understanding Mobile Devices
Day18 - Mobile Marketing and Social Media
Day19 - Mobile Marketing Measurement and Analytics
Day20 - Fundamentals of Mobile marketing
Day21 - App Store optimization
Day22 - Creating mobile website through wordpress
Day23 - Advertising on mobile (App & Web)
Day24 - Targeting ads on Apps Targeting via location
Day25 - Targeting ads on search engine
Day26 - Content Marketing on mobile
Day27 - Mobile strategy-segmentations option targeting and difference
Day28 - SMS marketing

MODULE13 - ADSENSE & BLOGGING
Day29 - What is Adsense
Day30 - How to get approved for Adsense
Day31 - Cool trick to get Adsense approval by Google
Day32 - Using your adsense account interface Placing ads on your blog
Day33 - Creating blogs with our Free theme
Day34 - What is Blogging
Day35 - How to Blog
Day36 - What is Wordpress and How to Create with Wordpress
Day37 - Wordpress Themes and Plugins
MODULE14 - ONLINE REPUTATION MANAGEMENT (ORM)
MODULE15 - AFFILIATES
MODULE16 - ECOMMERCE MARKETING
MODULE17 - EMAIL CAMPAIGN

Course Features

  • Duration : 40 Hours
  • Lectures : 20
  • Quiz : 10
  • Students : 15